We are talking all about data analytics today, specifically for recruiters who work in talent acquisition. You see, the word on the streets is that many talent acquisition teams were downsized last year, yet the workload hasn’t reduced. What if how you tap into your data could help you attract top talent and help you fill more roles, faster?
My special guest today is CEO of HireClix, Neil Costa and he’s simplifying how to leverage better data to improve recruitment. In the world of recruitment marketing, it’s all about filling the pipeline with the very best talent and driving better brand awareness to achieve your business goals.
Here’s how.
My special guest today is Neil Costa and he’s simplifying how to leverage better data to improve recruitment.
We tackle and simplify all aspects of it, including:
- Why we should care about data analytics in recruitment and what happens if we don’t track or leverage our data.
- What the 3 most important metrics are that you must track in recruitment marketing.
- There are two key marketing campaigns you could run to keep your pipeline full of the very best talent. He details them and their objectives, strategies and KPIs to measure success.
- How talent acquisition teams can better integrate their recruitment data with their existing ATS systems and how to set up tracking.
- …and ultimately, we talked about how some companies’ career sites are terrible and need a serious refresh. How to improve the career page and also the job application page on your company’s site.
Q: Are you ready to learn how to leverage better data to improve recruitment? If yes, this one is for you.
It’s time to #DoTheThing!
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<What’s catching my eye this week>
- 3 hours of (free) focus music for deep concentration - Quiet Quest - Study Music
- FREE recruitment marketing playbook - iCIMS
- 50 powerful questions to help you reflect - The Institute of You
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My challenge for you this week:
How are you going to take what you’ve learned in today’s episode and take action to leverage better data to improve your recruitment strategies this week? What’s one thing you’ll do differently? Share it with me, privately or publicly. Snap a photo of you doing the thing, and send me a DM over on LinkedIn (https://www.linkedin.com/in/thesimplifiers) for added accountability and support!
Links, books and apps mentioned:
Resource: Find Neil Costa on LinkedIn - click here
Book: Man's Search for Meaning - Viktor E. Frankl
Podcast: How to find + recruit great talent, featuring Kelly Simants - The Simplifiers Podcast
Podcast: How to squash your limiting self-beliefs - The Simplifiers Podcast
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About Neil Costa:
Neil Costa - He is the Founder & CEO of HireClix, has twenty years of experience in Digital Marketing/E-Commerce/Recruitment Marketing businesses with success in marketing, strategic alliances,sales, and business development. He has a strong depth of knowledge when it comes to managing marketing return on investment (ROI) for clients.
Neil has extensive experience in customer facing roles in the talent acquisition industry where he learns clients' challenges and works to build a strategic plan, customized for challenges and business goals. He often engages in public speaking about recruitment marketing, recruiting analytics and building an employer brand. Neil’s expertise includes, entrepreneurship, digital marketing, recruitment marketing, strategic partnerships, P&L management, and building brands.
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This episode is sponsored by…
Hey friends - Have you heard about Insperity yet?
For 38 years, they’ve provided HR solutions that scale with your business, including employee benefits, payroll, talent management, and more.
If you own or work for a small or midsize business that needs HR support, check ‘em out at insperity.com/bpa/debbie.carter or email debbie.carter@insperity.com. Her direct line is 972-955-9243.
With 90 locations across the US, Insperity helps businesses succeed so communities prosper. Contact Debbie at Insperity today and make sure to tell her The Simplifiers sent you.
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Where Neil hangs out online:
LinkedIn: https://www.linkedin.com/in/neilcosta/
LinkedIn: https://www.linkedin.com/company/hireclix
Website: https://www.hireclix.com
Instagram: https://www.instagram.com/hireclix
Neil’s vote for the perfect guest on The Simplifiers Podcast:
Susan Collins - She is a Talent Strategist and Corporate Careerist turned Growth and Global Leadership Coach and founder of The Network Concierge. With over 20 years of talent acquisition leadership experience, she had a front row seat to watching careers rise and fall. She is passionate about women exploring their options, opportunities and advancement.
When she is not coaching, she consults small and large companies on recruiting best practices, technology and process. She believes your network is an essential tool in your career toolbox and takes every opportunity to help people make new connections.
