396: How to lead culture change as an executive - with Dr. Alise Cortez
September 16, 2025

Senior executives: When was the last time you took a good, hard look at your company’s culture? If you’re sitting in the executive seat, you already know—leading culture change is no small task. It can be challenging, complicated, and downright uncomfortable at times. But when it’s done right? It transforms everything.

My special guest today is Dr. Alise Cortez and she’s simplifying how to lead culture change as an executive. She’s spent years guiding senior leaders through the deep work of aligning values, behaviors, and vision—and she knows firsthand what makes a culture initiative succeed… or not.

Here’s how.

My special guest today is Dr. Alise Cortez and she’s simplifying how to lead culture change as an executive.

We tackle and simplify all aspects of it, including:

Q: Are you ready to learn how to lead culture change as an executive? If yes, this one is for you.

It’s time to #DoTheThing!

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<What’s catching my eye this week>

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My challenge for you this week:

How are you going to take what you’ve learned in today’s episode and take action by leading culture change at work this week? What’s one thing you’ll do differently? Share it with me, privately or publicly. Snap a photo of you doing the thing, and send me a DM over on LinkedIn (https://www.linkedin.com/in/thesimplifiers) for added accountability and support!

Links, books and apps mentioned:

Resource: Find Dr. Alise Cortez on LinkedIn - click here

Book: The New Science of Momentum: How the Best Coaches and Leaders Build a Fire from a Single Spark - Don Yaeger and Bernard B. Banks, PhD

Podcast: How to network + build strong working relationships, internally, featuring Seth McColley - The Simplifiers Podcast

Podcast: How to take action on a big goal (guided visualization) - The Simplifiers Podcast

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About Dr. Alise Cortez:

Dr. Alise Cortez - She is the Chief Ignition Officer at Gusto, Now!, a human and organizational transformation consultancy specializing in unleashing business results by igniting and growing high-performance teams passionate about delivering on the organizational mission. The resulting rewards? Higher engagement, performance, innovation, retention, customer delight, and thus profitability.

Dr. Alise is also an organizational psychologist and logotherapist, inspirational speaker, researcher, author, and the host of the Working on Purpose podcast.

Where Alise hangs out online:

LinkedIn: https://www.linkedin.com/in/alisecortez

Website: https://gusto-now.com

Alise’s vote for the perfect guest on The Simplifiers Podcast:

Wendy Lipton-Dibner, M.A. -  She is considered the leading authority on organizational development through strategic and operational impact. An international bestselling author, executive strategist, and serial entrepreneur, Wendy helps enterprise, healthcare, small business, and non-profit organizations, and entrepreneurs increase revenue by maximizing and capitalizing on the Real-World Impact of their products and services.

President and CEO of Professional Impact, Inc., Wendy is the developer of Organizational Impact Strategy™ and inventor of the patent pending Real-World Impact Metrics / Journey of Impact System, Engine, and Interface—enabling leaders to significantly increase engagement, loyalty, and growth in only five minutes a week.

Internationally recognized as a world-class speaker, Wendy has touched millions through keynotes, virtual presentations, media and podcast appearances, multi-day events, leadership retreats, e-courses, and in-house training programs. Forbes® calls Wendy’s formulaic strategies, “The secret to success in business,” and Inc.® describes her formulas as, “Your path to profitable success.”